Red Planet’s Mobile Video eXchange platform has all the components necessary to deliver engaging and successful mobile video services.
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Text Messaging Services
Text messaging marketing services create an easy way for people to connect to your content on mobile phones from print, web, radio, or television ads. And when they do connect, it simply works. No complex application to download. Our platform delivers to every text-enabled cell phone throughout the U.S, and access to all major wireless carrier networks. |
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Mobile Website Design and Hosting
Mobile video delivery starts with an engaging and easy-to-use mobile website which enables consumers to learn about and link to all of your video assets. This website acts as the “channel changer” to all of your available video content. Your mobile website can be dynamically updated so each day new videos appear and others rotate out – all based on your specific requirements. |
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Video Ingestion and Distribution
A comprehensive ingestion and distribution capability ensures video assets are successfully optimized for handset types and carrier network requirements, delivering the best possible consumer experience. Our platform enables multiple methods of video distribution from video-on-demand streams or downloads to continuous broadcast. Automated and web-based interfaces make it easy for content to be uploaded into your mobile video service on a monthly, weekly, or even daily basis. |
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Advertising Support
Mobile video offers agencies and advertisers the opportunity to extend the brand of their clients to the mobile phones of millions of consumers. Red Planet offers both banner advertising on the mobile websites as well as video pre roll and post roll ads. Our dynamic ad insertion technology can enable flights of ads across different branded properties. We can even provide opportunities for full sponsorship of mobile video sites, enabling an advertiser to completely control both the mobile banner and video ads. |
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Integrated Billing
Red Planet can monetize your mobile video service through either monthly subscriptions or on a pay-per-download basis. Billing is performed entirely through the mobile phone. Our platform can enable billing directly to the consumers’ wireless phone bill or a credit card. This unique billing capability works in multiple currencies and credit cards can be accepted on virtually every carrier. Direct carrier billing is available on select carriers around the globe. |
For more information about how the Mobile Video eXchange platform can accelerate your mobile video initiatives please email us.
